Parezzo in Landau lives and breathes coffee! The café with its own roastery offers a remarkable range of speciality coffees, teas, chocolates & pastries and much more - right in the heart of Landau’s city centre. For the reopening of the café, the corporate design was recreated, inspired by the distinctive architecture of the historic old Kaufhaus, to develop a unified concept that presents a unique brand with graphic references to different countries, cities and cultures, all centred around the vibrant world of coffee. The design is reflecting the seductive range of Parezzo’s sensory world. The product labels, in particular, tell little stories in a subtle way, giving the company’s coffees an open-hearted and meaningful appearance.